The Jewelry Business Plan Tool Kit with Kelli Vanyek Greene of Halstead
In July 2022, the Here We Are cohort had the opportunity to sit in on a presentation on the Jewelry Business Plan Tool Kit by Kelli Vanyek Green, Marketing and Creative Manager at Halstead Jewelry Supplies. We’re thrilled to share a written summary of the conversation.
Before we dive in, let’s extend warm appreciation to our partner, Halstead Jewelry Supplies, whose unwavering support for the community shines through their provision of the Jewelry Business Plan Toolkit—an invaluable resource we’ll be exploring here. If you haven’t already, we encourage you to explore Halstead’s offerings, from workshops to informative articles and as a current sponsor of the HWA Awards!
Navigating the Jewelry Business Seas
Let’s set sail into the world of business planning, a crucial compass for any budding jewelry entrepreneur. Whether you’re charting new waters or navigating familiar territories, a solid business plan is your North Star. Kelli, drawing from her wealth of experience, illuminates the importance of this foundational document. It’s not just a roadmap; it’s your guiding light towards success.
Halstead’s Toolkit: Your Treasure Map
Enter the treasure trove: Halstead’s 12-week toolkit. Crafted with care by Hillary Halstead Scott and her team, this toolkit is a gem for entrepreneurs in their first three to five years of business. Week by week, it unravels the mysteries of business planning, financial management, and marketing strategies. From filling out a one-page business plan to exploring pricing strategies, each section guides you towards your entrepreneurial dreams.
Setting Sail
But where to begin? Like a skilled captain, Kelli guides us through the initial steps. Setting aside dedicated time for planning is paramount. Committing a few hours each week over 12 weeks may seem daunting, but it’s the foundation upon which your empire will rise. And remember, fellow entrepreneurs, you’re not alone on this voyage. The toolkit, with its wealth of resources and practical worksheets, is your trusted first mate.
Weathering the Storms
As we navigate the waters of entrepreneurship, we encounter challenges aplenty. Financial planning, marketing strategies, and the ever-evolving landscape of online commerce may seem like turbulent seas. Yet fear not, for the toolkit equips you with the tools to weather any storm. From SWOT analyses to break-even calculations, you’ll emerge stronger and more resilient than before.
Charting a Course
But what lies beyond the horizon? For seasoned sailors and novices alike, the journey never truly ends. Revisiting your business plan, exploring new avenues of growth, and adapting to changing tides are all part of the adventure. And as you embark on this odyssey, remember: your fellow sailors are here to lend a hand, whether through SCORE workshops or the camaraderie of your community.
Conclusion
The jewelry business, like a finely crafted piece, requires patience, dedication, and a keen eye for detail. With Halstead’s toolkit as your guide, you’re well-equipped to embark on this exhilarating voyage. So, hoist the sails and may your entrepreneurial journey be as brilliant as the jewelry you create.
And with that, we extend my heartfelt gratitude to Kelli for her illuminating insights and to you for joining us on this voyage. Until we meet again, fair winds and following seas, fellow jewelry adventurers!
Did you enjoy this article? Read more from this series here!
This post is sponsored by the Workforce Development Institute. WDI is a statewide non-profit that works to increase opportunities for all New Yorkers to succeed in the workforce while earning family-sustaining wages.